Autere, also known as East End Beach, is a long, sandy beach located near Fitzroy Beach in New Plymouth, Taranaki. It is a popular coastal spot known for its calm waters, making it suitable for beginner surfers and family swimming. For paddlers launching from shore, there are three different car parks providing access to different ends of the beach. One specific access point is on Nobs Line, near the East End Surf Life Saving Club. The beach is very long, and paddlers should be aware that at high tide, the water can reach the bottom of the cliffs, which may affect the available beach area for launching. The overall character is a safe, public, and beautiful beach with stunning ocean views, often used for community paddle-out events. The beach is part of the wider Ngā Motu (Sugar Loaf Islands) coastline. A significant hazard is the potential for a shore break, as the beach is directly exposed to the Tasman Sea, and conditions can change with wind and tide. The nearby Coastal Walkway offers a route for walkers and cyclists with views of the ocean and provides a connection to other local beaches like Fitzroy Beach. The beach is patrolled by lifeguards during the summer season. The water is generally clean and beautiful, and the area is a focal point for local environmental activism concerning the ocean.